No audio launch for Katamarayudu
This has been the new trend in Tollywood. Makers are not showing any interest in conducting audio launches. Instead they are opting to release songs one by one in Youtube with neat promotions in social media. This planned worked out well for Mega hero movies like Sarrainodu, Khaidi No 150, Dhruva.
Instead of audio launches, a grand pre release event will be conducted a week prior to the movie release date to up the hype. Now, Katamarayudu is said to follow similar strategy.
Katamarayudu shooting is currently in final stages. Entire shooting will be wrapped up by Feb end or March first week. Directed by Dolly, this movie has Shruti Haasan playing female lead role and Sharat Marar is the producer.